Why Apple Will Change TV
In Fall of this year, Steve Jobs (Apple CEO) preannounced a product that is code named iTV. Since that point alot has been said about how this device will function and whether it will have the same impact as the iPod in redefining the market. I believe that this product forms the baseline for a real value oriented approach to fundamentally changing the way people watch TV and gain value from the video medium.
MS which has been flailing at the living room by trying to convince users that what they need is some warmed over PC next to their televisio. Apple’s approach true to form is to understand where they can enhance and and add value to the TV experience and design from the ground up a device and interface to deliver on that promise.
Roughly Drafted Magazine has a very well thought our series of articles that provides some real insight into what to expect and how it will change your life forever.