So the fact that iPods are hot this season is no surprise. Even Steve Ballmer admits he had to beat his kids within an inch of their lives to prevent them from buying one.

The fact that iPod models hold the top four spots on Amazon for the best selling electronics items is amazing! At this point (10:30pm EST December 21) iPods hold the following spots in the Top 100 Electronic items at Amazon.com

1) 1GB iPod Shuffle

2) 30GB Video iPod (Black)

3) 2Gb iPod Nano (Silver)

4) 80GB Video iPod (Black)

10) 4GB iPod Nano (Pink)

15) 4GB iPod Nano (Silver)

16) 8GB iPod Nano (Black)

19) 30GB video iPod (White)

43) 4GB iPod Nano (Blue)

47) 4GB iPod Nano (Green)

48) Nike - iPod Sport Kit

51) 4Gb iPod Nano (White)

80) 80GB Video iPod (White)

This is unprecedented and particularly notable given that each reported iPod is fragmented by capacity and color. There are clearly other things that folks want in their stockings this season for instance the #5 item is Phillips digital picture frame closely followed by a Canon digital camera in the 6th spot. However, this season it appears that happiness is an iPod!

BTW: Wondering where the Zune is on the top 100? (It didn’t even place)

Amazon.com Bestsellers